What is Heineken’s relationship with football fans?
"Heineken has enjoyed an unrivalled relationship with football fans through our sponsorship of the UEFA Champions League," said Heineken global sponsorship director, Hans Erik Tuijt.
What is Heineken known for?
HEINEKEN is the world’s most international brewer. It is the leading developer and marketer of premium beer and cider brands. Led by the Heineken® brand, the Group has a portfolio of more than 300 international, regional, local and specialty beers and ciders.
Who is the Global Sponsorship Director for Heineken?
Hans Erik Tuijt, Global Sponsorship Director, HEINEKEN, said: “Heineken® has enjoyed an unrivalled relationship with football fans through our UEFA Champions League sponsorship.