Which is the most engaged euro on social media?

Which is the most engaged euro on social media?

India registered a growth rate of 229%, and a cumulative audience of 107 million. On social media, this was the most engaged EURO ever. There were 7.5 billion interactions and views of which two billion were generated by official UEFA accounts.

Why was UEFA Euro 2020 so successful?

UEFA EURO 2020 acted as a timely reminder of the importance major sport plays in delivering those special, but increasingly infrequent, mass appointment-to-view moments. The first major sporting event to be staged since the world was paused by the global pandemic, UEFA EURO 2020 has emerged successful.

What are the most watched moments from UEFA Euro 2020?

Audiences for UEFA EURO 2020 are ranked among the most viewed moments of all time. Digital engagement figures also demonstrate the enormous global appeal of the competition. Fans watching the UEFA EURO 2020 group stage match between Hungary and France in Budapest, Hungary. UEFA via Getty Images